The Red Mist And the Outrage of the Mediocre UPDATE

I thought I had finished this piece but then I went to the podiatrist...

I'm paid to give business advice. I don't really like doing this. However, I have a few mantras that I believe have some value and the first on the list is “Don't start a Start-up – just start.”. After twelve years of posting on Mailchimp, I've migrated here and have been thinking about how the first posting needs to have world-changing influence, the w…